
Cakes may hold a special place in many people’s hearts, evoking fond memories of childhood and special get togethers. For many, it’s simply just being with family and friends sharing their favourite sweet treats. In the Philippines, where food and gatherings are central to family and community life, cakes and bakeries play a significant role in creating those nostalgic moments.
For Filipinos, particularly those abroad, the aroma of freshly baked pandesal or ensaymada can transport them back to their childhood days, where they eagerly awaited breakfast or merienda time.
Traditional Filipino desserts like leche flan, ube in all forms, bibingka, and sapin-sapin often have strong nostalgic associations, as they are commonly enjoyed during gatherings. These desserts are not only yummy, they also serve as reminders of cherished traditions and cultural heritage passed down through generations. And this was how the aroma of coffee and cakes welcomed us when we opened the door to Puro Patisserie, the first Filipino cakery in Vienna.
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Update: Puro Patisserie Levels Up with a Fresh, Trendy Location
October 22, 2025 : Puro Patisserie, Vienna’s beloved Filipino cakery, has upgraded its space and is now both a brunch spot and Asian bistro for everyone to enjoy! The shop has recently relocated to a larger, more stylish spot in Burggasse, embracing the trendy energy of Vienna’s hipper neighborhoods.
What’s New
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Bigger & Brighter : The new location gives Puro more room to showcase its colorful, artisanal cakes and specialty drinks, making the experience more immersive and inviting.
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Same Heart, Elevated Vibe: While the physical space has changed, the soul of Puro remains deeply rooted in nostalgia, tradition, and the creativity of pastry chef Rachelle Anne Choi.
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Expanded Menu : With more space, there’s room for seasonal innovations — think ube, pandan, leche flan, and other Filipino-inspired cakes and lattes in fresh, fun variations plus brunch menu and evening tapas.
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Community Hub: The move to Burggasse feels like a natural fit — the area’s youthful, creative energy aligns perfectly with Puro’s mission of bringing together Filipinos, cake lovers, and anyone curious about Filipino flavors.
What to Try: A Matcha Lover’s Must
As a matchalover, my first choice on their menu is the Uji Matcha Latte, gladly,no shortage of matcha around here. Made with high-quality Uji matcha, it strikes a perfect balance between earthy richness and smooth creaminess. It’s fragrant, vibrant, and not overly sweet, letting the matcha shine through.
Pair it with their Matcha Raspberry Cake, a standout among their cake creations. The cake layers are soft and delicately flavored with premium matcha, while the raspberry filling adds a bright, tangy contrast that cuts through the richness beautifully. Together, the latte and the cake make an exceptional duo…refined, comforting, and uniquely Puro.
A must-order combo for matcha fans and anyone looking to discover the shop’s more inventive flavors…of course, I can’t wait to try the new additions to their menu.

Bringing Filipinos Closer To Home
I’ve often mentioned that Austrian (and probably German) cakes lean more to having a tinge of sour than sweet because they tend to add glacé fruit. Filipino cakes (and dishes) tend to be sweeter and this is why we still love to indulge in them when we get the chance. Thankfully, Puro Patisserie make it easier for us to have a taste of our favourites and try new flavours that suit our Pinoy palate.
Our first taste of Puro goodness was at the end of last year’s summer during the KUBÖ festival. As with many happenings at the fest, Puro took us closer to home offering our favourite summer treats like halo-halo, ube yema cake, and the usual best-loved treats from our childhood.
And because Puro offers a variety of cakes depending on the season, we tried the special one for this month, the leche flan cake. We also had the bestsellers; ube latte and pandan cakes.
For the Love of Baking
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Coming from a family where baking is a recurrent affair, it is no wonder that pastry chef Rachelle Anne Choi developed a love for this art. She has double licenses having received her Culinary Arts Degree from the Philippines and the Konditormeister title in Vienna.
While Puro started out as an online shop for artisan cakes for certain occasions, Rachelle always had the idea to open a café on the side. And now that it finally happened, it’s been a success even in its early stages.
Puro comes from the Filipino word for pure, not mixed with anything else. Thus, the colorful cakes are made from natural ingredients – purple yam that makes ube purple or pandan (vanilla grass) that makes buko pandan green.

What To Have
If you can, try everything on the menu! ^_^ We suggest to visit with friends so you can have different slices each to try. Teehee!
If you aren’t sure, here’s what we recommend:
Ube Latte and Chiffon Cake
Ube is a type of purple yam that is popular in Filipino cuisine. It’s commonly used in desserts and sweet treats, imparting a distinctive purple color and a mildly sweet flavor. In the Philippines, you’ll find ube used in various dishes such as ube halaya (a sweet jam-like dessert), ube ice cream, ube cakes, and pastries. It’s not only delicious but also adds a vibrant hue to the dishes, making them visually appealing. Ube has become quite trendy in recent years, with its unique flavor and color gaining popularity beyond the Philippines.
Who knew that coffee and ube would be so good together? We didn’t expect this marriage to work but it did! While this visit didn’t include an ube cake order, we had it during the KUBÖ fest and it didn’t disappoint. Moist, decadent, melt-in-your-mouth goodness that isn’t overwhelmingly sweet, I did break my carbohydrate limit then and this time, too. ^_^

Buko Pandan Latte and Chiffon Cake
Buko pandan is a popular Filipino dessert made with young coconut (buko) and pandan-flavored jelly. Pandan or vanilla grass is a tropical plant with long, narrow leaves that are often used in Southeast Asian cooking to add a unique aroma and flavor. In buko pandan, the pandan leaves are typically boiled to extract their essence, which is then used to flavor the jelly.
This dessert itself is delicious, but having pandan and buko into a cake is a delightful combination of flavors and textures, with the pandan-infused cake base complementing the creamy buko filling. It’s a perfect dessert for those who enjoy the tropical flavors of the Philippines.
Leche Flan Chiffon Cake
Leche flan is a traditional Filipino dessert that is a type of caramel custard. It is similar to creme caramel or flan in other cuisines. The name “leche” comes from the Spanish word for milk, while “flan” refers to the dessert’s custard-like consistency. Leche flan is made from a few simple ingredients, including eggs, condensed milk, evaporated milk, and sugar.
Puro’s take on this treat is a decadent dessert that combines two beloved Filipino sweets: Leche Flan and chiffon cake. The bottom layer is made of chiffon cake, which is light, airy, and slightly sponge-like in texture and hints the taste of our beloved leche flan. The chiffon cake provides a soft and delicate base for the cream and a piece of flan to rest upon.
We’re sure to try the other cakes next time. Namely: Matcha (my favourite overall), Red Velvet, and Earl Grey among others. Let’s see what memories would be evoked then. In essence, cakeries (at least for us Filipinos) are more than just places to buy baked goods; they are repositories of memories and symbols of joy, togetherness, and celebration. Whether it’s indulging in a childhood favorite or sharing a slice of cake with loved ones, the experience can bring back a flood of warm and comforting nostalgia. And we’re glad Puro Patisserie’s here for all these.
How To Get to Puro Vienna BrunchSpot | Asian Bistro
Puro Patisserie has moved to its new, larger location at:
📍 Burggasse 47, 1070 Vienna
By Public Transport
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U6 – Get off at Burggasse-Stadthalle, then walk about 7–8 minutes down Burggasse.
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U3 – Exit at Zieglergasse, then walk toward Neubaugasse and continue straight to Burggasse (approx. 10 minutes).
- Bus 13A – Stop at Neubaugasse/Burggasse, only a 3-minute walk to the shop.
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Tram 49 – Stop at Kellermanngasse; Puro is just a short walk from there.
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Bus 48A – Stop at Zieglergasse/Burggasse, only steps from the shop.
By Bike
Burggasse is bike-friendly with dedicated lanes — plenty of spots nearby to lock your bike.
Visit https://puropatisserievienna.com for more info.

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All of these desserts look fabulous. I would love to try them out and the drinks as well!
These cakes look delicious. I need to find a place to buy them.
OMG, I want to try them all, but alas, I’m in the States. I am of Latina descent, and we always make flans for Thanksgiving and Christmas.
Everything looks so amazing. I would certainly love to try any of these out.
I’ve never been to the Philippines before. These desserts look so good. I wish that I could try it.
The descriptions of the ube latte, leche flan cake, and buko pandan cake have me craving a taste of home. I can’t wait to visit Puro Patisserie and indulge in these nostalgic treats.
As a Filipino, seeing Pinoy delicacies highlighted in a blog warms my heart. Filipinos are incredibly inventive when it comes to food
It’s good to know that there are many Filipino bake shops abroad. Many Filipinos working abroad will feel right at home because of the flavors of Filipino desserts.
oh my.. everything looks so delish and beautiful too.. the ube flavor is definitely trending of late
I wish that Puro Patisserie, or anything like it, was available near me. These dishes look lovely and it would be nice to try more foods from and or inspired by the Philippines.
My favorite Filipino desserts is anything with ube in it.
Omg the cakes and the drinks both look so good! 🙂
Oh my goodness, those pastries and drinks look good and tasty. I wish to try them!